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Data Protection Policy

Respecting your privacy and protecting your personal data:

APJ Abiraame collects information to understand customer’s needs better. This helps us to improve our services and the way we communicate with the customer. We know that privacy is important to you and we strive to be as open and transparent as possible in how we serve you.
We conduct our business in compliance with the Personal Data Protection Act (PDPA) and have implemented additional measures to protect your personal information.

Ways we collect your personal information:

We may collect customer’s personal information when they:

  • Register in our shop, as a member.
  • Sign up for any flexi savings scheme.
  • Place order with us.

The information we collect depends on our products you use and subscribe to.
Here are key examples:
Your identity – This includes NRIC, FIN or passport number, address, telephone number, e-mail address, date of birth& anniversary.

We may use your information for:

  • Inform you about offers and promotions, if any.
  • Wishing you on your birthdays
  • Wishing them on any special occasions.

Protecting your information:

We have implemented stringent measures to secure and protect your information. These include:
Safeguards to prevent security breaches in our network and database systems Limits on access to information in our systems and the systems of our business partners and vendors Strict verification processes to prevent unauthorised access to information

Respecting your contact preferences:

APJ Abiraame is committed to complying with the Do Not Call (DNC) provisions. We have always been mindful of engaging our customers in a more targeted and relevant way.We may send marketing messages to your Singapore telephone number if:
you have given us consent, ORyou have not registered with the national DNC Registry, OR the sending of such messages is permissible under applicable laws and regulations. Our marketing messages aim to update you about our exclusive offers& promotions. If you wish to continue receiving such messages or to opt out, you can indicate your preference at any time via MyAccount.
Please note that after opting out, you may still continue to receive non-marketing messages, such as product updates and service notices as permitted under applicable local laws and regulations.


Feel free to contact our Data Protection Officer at [email protected]